Data & CRM Analyst
Job Description
governance to support campaign execution through effective use of HubSpot and related
platforms. This role plays a critical part in surfacing valuable insights that can enable the
organisation to make data-driven decision-making and personalized campaign journeys by
bridging the gap between Campaign, IT, and Leadership teams.
- Import event-related participant data collected onsite into internal systems.
-
Ensure timely and accurate data entry to support ongoing campaigns.
-
Maintain high data integrity through validation, organization, and regular audits.
-
Ensure consistency and reliability of data across platforms.
-
Implement checks to identify and resolve inconsistencies or gaps.
-
Curate and manage contact lists by removing duplicate or unclear entries.
-
Identify and isolate unusable or ambiguous contacts in HubSpot, securely archiving them for compliance and future reference.
- Keep the database lean, organized, and campaign-ready.
- Create and manage segmented lists based on user behavior, engagement, and interaction history.
- Classify contacts based on engagement levels in line with organizational policies.
- Generate performance reports (e.g., email open rates, click-through rates, page visits).
- Analyze campaign data to provide actionable insights for improving engagement.
- Support the campaign team in designing personalized, data-driven email journeys.
- Validate lists before campaign deployment to ensure accuracy and relevance.
- Maintain adherence to data governance, privacy standards, and proper data handling practices.
- Collaborate with regional teams to resolve data discrepancies in HubSpot and Fundraise Up.
- Act as a point of contact for data-related issues impacting campaigns.
- Work closely with Campaign, IT, and Leadership teams to align data strategies with organizational goals.
- Act as a bridge between technical and marketing teams for seamless campaign execution.
- Work closely with the Campaign Team, IT Team, and Leadership Team to align data
strategies with organizational goals. - Proactively contribute ideas to enhance campaign performance and customer journeys.
- upport all HubSpot-related activities, including campaign setup, email workflows,
automation, and reporting. - Proactively contribute ideas and solutions to enhance campaign performance and
customer journeys.
-
Hands-on experience with HubSpot CRM; experience with Fundraise Up is a plus
-
Strong understanding of data cleaning, validation, and segmentation
-
Experience in email marketing workflows and automation
-
Analytical mindset with ability to interpret campaign performance data
-
High attention to detail and data accuracy
-
Strong communication and collaboration skills
- Openness to learning and updating skills
-
Experience working in campaign-driven or fundraising environments
-
Familiarity with CRM data governance and compliance practices
-
Exposure to cross-functional project coordination
-
B.Tech / B.E. in Computer Science or IT
-
BCA, B.Sc. in Data Science or Statistics
- BBA / B.Com in Marketing or Business Analytics,
- MBA in Marketing Analytics or Systems,
- MCA, M.Sc. in Information Technology or Data Management
Job Details
- Job Location: Windfall Productions PVT LTD, Infopark Koratty, India
- Career Level: Mid Level
- Employment Status: Full Time
- Experience: 2-5 Years
- Residence Location: India