We are seeking a detail-oriented, proactive professional to manage data quality and governance and support campaign execution through the effective use of HubSpot and related platforms. This role is critical in generating actionable insights, enabling data-driven decision-making, and delivering personalized campaign journeys by bridging Campaign, IT, and Leadership teams.
Key Responsibilities:
Data & Campaign Operations
1. Data Collection & Entry
- Import user data collected onsite into internal systems
- Ensure timely and accurate data entry to support ongoing campaigns
2. Data Quality & Validation
- Strong understanding of data validation, organization, and segmentation
- Clean and curate contact lists by removing duplicate or unclear entries
- Maintain consistent, reliable data across platforms
3. Database Management
- Identify and isolate unusable or ambiguous contacts in HubSpot, securely archiving them for future reference
- Create and manage segmented lists based on user behavior, engagement, and interaction history.
- Ensure the database remains clean, organized, and campaign-ready
4. Reporting & Insights
- Generate performance reports (e.g., email open rates, click-through rates, page visits)
- Analyze campaign data to provide actionable insights and improve engagement
- Support the campaign team in planning and implementing personalized, data-driven email journeys
5. Data Governance
- Classify contacts based on engagement levels and interaction patterns in line with organizational policies
- Ensure proper data handling, including archiving instead of deletion for compliance and traceability
- Maintain adherence to data governance and privacy standards
6. Data Quality Assurance
- Conduct regular audits to identify inconsistencies or gaps
- Validate data before campaign deployment to ensure accuracy and relevance
- Implement processes to maintain high data integrity
7. Troubleshooting & Coordination
- Collaborate with regional teams to resolve data discrepancies in HubSpot and Fundraise Up, ensuring data accuracy
- Serve as a point of contact for data-related issues impacting campaigns
8. Cross-Functional Collaboration
- Partner with Campaign, IT, and Leadership teams to align data strategies with organizational goals
- Bridge technical and marketing teams to enable seamless campaign execution
- Support HubSpot activities, including campaign setup, email workflows, automation, and reporting
- Proactively recommend improvements to enhance campaign performance and customer journeys
Skills & Requirements
- Hands-on experience with HubSpot CRM (experience with Fundraise Up is a plus)
- Strong understanding of data cleaning, validation, and segmentation
- Experience with email marketing workflows and automation
- Analytical mindset with the ability to interpret campaign performance data
- Close attention to detail and accuracy
- Strong communication and collaboration skills
- Willingness to learn and continuously update skills
Preferred Qualifications
- Experience in campaign-driven or fundraising environments
- Familiarity with CRM data governance and compliance practices
- Exposure to cross-functional project coordination
Education
- Bachelor’s or Master’s degree in Computer Science, IT, Data Science, Statistics, Marketing, Business Analytics, or related fields
Job Details
- Job Location: Windfall Productions PVT LTD, Infopark Koratty, India
- Career Level: Mid Level
- Employment Status: Full Time
- Experience: 2-5 Years
- Residence Location: India